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Telford Innovation Accelerator -
Fast Track Your Journey

Embark on a transformative 6-month intervention programme aimed at boosting your capacity and capability to innovate. Access tailored support and secure the investment you need to drive growth and competitiveness through innovation.

Immerse yourself in a series of single-day workshops covering essential topics such as ideation, market analysis, digital transformation, prototyping, funding, and building an innovative culture. Prepare to present your innovation project with confidence and clarity.

Module 1:

Introduction to Innovation for Small Businesses

  • Understand what innovation means for your small business.
  • Learn why innovation is essential for small businesses.
  • Explore real-life examples of successful small business innovators.

Module 2:

Ideation and Creative Thinking

  • Equip yourself with tools for generating innovative ideas.
  • Overcome mental blocks to creativity.
  • Collaborate with others to brainstorm ideas.
  • Enhance business engagement and learn how to scale up.

Module 3:

Market Analysis and Customer Insights

  • Learn how market research and customer insights drive innovation.
  • Discover techniques for gathering and analysing market data.
  • Understand the importance of quick feedback and identifying emerging trends.

Module 4:

Digital Transformation for Small Businesses

  • Explore digital tools and technologies relevant to small businesses.
  • Understand digital marketing and how to establish an online presence.
  • Leverage data analytics for making informed business decisions.

Module 5:

Prototyping and Product Development

  • Learn the basics of prototyping and product development.
  • Understand the Lean Startup methodology.
  • Implement the Minimum Viable Product (MVP) concept.

Module 6:

Funding and Financial Management for Innovation

  • Explore different funding sources for innovation projects.
  • Learn how to budget and plan finances for innovation initiatives.
  • Understand risk management and analyse return on investment (ROI).

Module 7:

Building an Innovative Culture

  • Learn strategies for fostering an innovative culture within your business.
  • Understand the role of leadership and team dynamics in innovation.
  • Create an environment that encourages experimentation and learning.

Module 8:

Legal and Ethical Considerations in Innovation

  • Address legal and ethical aspects relevant to business innovation.
  • Understand intellectual property rights and compliance issues.
  • Explore ethical considerations in business practices, including sustainability.

Final Session

Innovation Project Presentation

  • Present your innovation project developed during the course.
  • Receive feedback from peers and facilitators.
  • Assess each business model for its innovation potential.

Final Outcome:

Practical innovation plan ready for implementation.